Getting to grips
with personal data

Engaging your project stakeholders

As our private and professional lives become more and more integrated with technology, more records containing information about us are created. Personal information management is the practice in which businesses ensure that information held about individuals is secure, accurate and updated regularly to meet the latest regulations.

Already know what personal information management is all about?

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Centralise customer data and preferences across your business ecosystem.

Engaging your project stakeholders

Why does it matter to my business?

Build trust, add value, stay compliant.

There are strong disincentives in place to encourage businesses to get their houses in order when it comes to the storage and processing of personal information. Large financial penalties and further losses through reputational damage have been well publicised as several large organisations have fallen foul of legislation such as the General Data Protection Regulation (GDPR).

Long before the introduction of the GDPR, Syrenis advocated the value of transparency and simplicity when it comes to the management of personal data. Beyond helping you to ensure compliance and avoid penalties, it benefits your business in several ways:

  • Strengthen your organisations brand by increasing transparency between you and your customers.
  • Give your customers more control over updating their information and preferences.
  • Synchronise your systems and improve your marketing effectiveness by ensuring data is relevant and accurate.

Not sure what counts as personal data?

Depending on the nature of your organisation, you may hold information about employees, supporters or volunteers, job applicants, leads, current customers, elapsed customers - the list goes on. Information held about them may vary from very sensitive in nature to how to get hold of them.

Check our resources centre for help with getting to grips with personal data.

 

See resources

What is personal information?

Our solutions

How you can tackle personal data management

Our goal is to provide you with simple, user-friendly solutions to the complex issues of personal information management through constant innovation and outstanding customer support.