Address compliance and improve conversions
Futureproof against legislation
We are prepared for any upcoming regulations ensuring your marketing activity is compliant when changes happen. Cassie updates automatically wherever in the world your business and your customers are.
Optimise customer experience
Access deeper levels of marketing insights on your customers, by offering them granular opt-ins for each communication channel and personalising communications to make them more relevant to each individual based on their chosen interest.
Maximise customer value
Built-in tool to test what works and doesn’t work when gathering permissions, improving your sign-up conversion rates. View and segment your customers’ marketing preferences to help refine your channel and content strategies.